If you run a popular online voting contest where there are prizes to be won, then there is a risk that cheaters will try to rig the results in their favour. A quick Google search shows just how easy it is to buy contest votes off the internet. In this blog post, we explain the different mechanisms that we put in place to detect and prevent fraudulent votes.
It's hot summer here in Canada and we're hard at work adding new features to your favorite Facebook contest app. Today we are proud to announce the launch of a new tool to help you build better contests. We call it the Smart Quality Score.
When you use Contests for Pages, we give you the tools to share a contest with your friends and fans on Facebook. But sometimes you need to target a larger or more specific audience to get right results. In this blog post, we will show you how to use Facebook advertising tools to give your contest an extra boost and turn it into a success.
Today we are excited to introduce a new image upload dialog that you can use to upload pictures from different sources (Facebook, Instagram, Google, etc.) directly into your contests. You now have the option to crop your images to the right size so they fit perfectly in your contest or on Facebook Timeline.
Boosting your contest with a promoted post is a great practice to increase its visibility. This lets you target a specific audience and reach people outside your immediate circle of fans and friends. But how can you track your campaign performance and know how many people actually answered your contest as a result of seeing your ad? How can you re-engage with participants in order to promote your business?
The answer to both these questions lies in the Facebook Pixel. The pixel allows you to track participants so you can assess the effectiveness of your ad campaigns and then target these same participants as a Custom Audience in your next campaigns.
When adding a multiple-choice question to a contest, it can be tedious to create each option and type in the different choices. Today we are introducing a new feature to make it easier to import many options at once. When creating a question, look for the "+ Bulk Import" link. When you click that link, a popup opens with a text box where you can type in or paste many options at once.
Today we have great news for our Enterprise subscribers. When you click the "+ New" button to create a new promotion, you will see a menu asking you to choose how you would like to interact with your audience. You can select one of the following: poll, contest or quiz. This gives you access to all our apps from a single account.
You might have noticed that a new location field was added to the participants page and in the Excel export. This data indicates participants current country, state and city. We use a database to match participants IP addresses with their actual...